Bike Sharing to visit Milwaukee

B-cycle Bike Sharing will bring their demonstration station to Discovery World Museum tomorrow from 11am to 2pm.  The demo station will be fully operational and complete with bicycles for people to try.  There will be a press conference at 11:30 am. I will be there with a big grin on my face.   If you can’t make the demonstration, you can always head to Madison to try out their fully operational system there.

This is a photo of the demonstration station that will be at Discovery World Museum.

Here is the media release about the event from B-cycle:

 MEDIA CONTACT:           
Trek: Eric Bjorling
(920) 478-2191, x12526

B-cycle to Host Milwaukee Demo
Bike share demonstration to take place 11 am-2pm June 23 at Discovery World

(Milwaukee, WI) – America’s fastest growing bike share system, B-cycle, will be hosting a public demonstration of their bikes and docking station Thursday, June 23 at Milwaukee’s Discovery World (500 N. Harbor Dr.) from 11 am – 2 pm.

The demonstration, intended to introduce Wisconsin’s most populous city to the concept of how a bike share system could work as an effective method of alternative transportation, will include test rides of the actual B-cycle bike and a fully operational docking station. The solar powered kiosk features B-cycle’s intuitive interface so that Milwaukeeans can experience how fun and easy B-cycle is to use.

Recently named to Fast Company’s “Top Ten Most Innovative Transportation Companies,” B-cycle is a next-generation bicycle sharing system that replaces the need for a car for short trips in, and around, urban areas. Since debuting in Denver, CO in 2010, B-cycle has been utilized over 100,000 times, 43% of which replaced a car trip in the city’s downtown area. In addition to Denver, B-cycle is currently operational in Chicago, IL, Des Moines, IA, San Antonio, TX, Kailua, HI, Boulder, CO, Madison, WI and will soon appear in Broward County, FL, Omaha, NE, and Spartanburg, SC.


About B-cycle

B-cycle was formed by a partnership between Humana, Trek Bicycle and Crispin Porter + Bogusky based on a shared belief that bicycles should be a vehicle for positive health and environmental change as well as an important part of a community’s transportation ecosystem. Together, the founding partners developed a bike-sharing system designed specifically for U.S. cities, universities and corporate campuses.


About daveschlabowske

Cyclechic advocate from Milwaukee
This entry was posted in Bike Share Programs and tagged . Bookmark the permalink.

4 Responses to Bike Sharing to visit Milwaukee

  1. Mara Kuhlmann says:

    Love to see this and fully support the concept – how do we ‘vote’ to say we want it here in Milwaukee?

    • daveschlabowske says:

      Hey Mara, it never hurts to call or email you locally elected officials. Another suggestion is to mention it to your employer and suggest a station by your workplace.

  2. Clark says:

    I live just outside of Boulder but will be moving to Milwaukee later this summer. The B-cycle system just came to our town about a month ago and, conveniently, one of the city’s 12 or so stations is right outside of my office and my current employer pays each employee’s annual membership (~$40-50). It works pretty well, though it won’t achieve critical mass until there are more stations across town. (Currently, all but two stations are in very close proximity to one another in downtown Boulder.)

    From what I know of Milwaukee thus far, I could certainly see B-cycle working there. Connect downtown, MU, UWM, and the lake shore together via a system of 10-15 stations (at first) and you’d have a winner, especially with the demographic of those who live and work downtown and the accessibility of the trail system to all of these places. I put in a vote for Milwaukee on; now whether that means anything or not, I really don’t know. I would love to see it come to town, though!

    • daveschlabowske says:

      Moving from Boulder to Milwaukee may involve a bit of culture shock. Try to lessen the blow by eating lots of frozen custard and grilling local sausage par-boiled in beer and onions. Seriously, thanks for the note Clark. Contact me via this blog or at the Bicycle Federation of WI when you get to town. I can show you a couple shortcuts to help you connect with the local scene.

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