That’s right, you could win a $3,000 hand-built custom commuter bike from Black Sheep Bikes in Fort Collins, CO. All you have to do to win this sweet ride is agree to donate your ’84 Dodge Neon (or similar rust bucket) to charity and accept a drool-worthy bicycle in return. I’m almost tempted to go out and buy some $500 junker just so I have a car to trade!
If you are interested in entering, go to the New Belgium Tour de Fat Facebook page , click on Events, and then click on the TdF Milwaukee page and either upload a video (2 minutes or less, please), photo or written word that explains why you are willing to trade your car for the bike. The winner will be chosen by the fine folks at New Belgium, and the announced on stage at the Tour de Fat Milwaukee festival July 30th in Humboldt Park down in bike friendly Bay View.
Also, please shoot an email to: firstname.lastname@example.org
Here are details about the Milwaukee event:
Date: Saturday, July 30
Parade Registration: 9:00 a.m.
Ride Times: 10:00 a.m. – 11:00 a.m.
Entertainment: 11:00 a.m. – 4:00 p.m.
Location: Humboldt Park
Bicycle Federation of Wisconsin (www.bfw.org), a statewide bicycle advocacy organization representing thousands of members across Wisconsin. Its mission is to inspire, motivate, and unite a strong community of civic, business and political leaders, motorists and bicyclists to move bicycling forward in Wisconsin.
Sustainable Support By:
Growing Power (www.growingpower.org)
The Daredevil Chickens Club – www.daredevilchicken.com
The Dovekins – www.myspace.com/dovekins
Squirm Burpee Circus – www.handsomelittledevils.com
Free Energy – www.freeenergymusic.com
Admission – Free
Parade – Suggested donation of $5 or more
Beer – $5 for a 16 oz. pour
A few tidbits about Tour de Fat:
- Tour de Fat encourages everybody to team up and present each city with the most colorful, respectful and creative bike parade ever witnessed. (Hint: No one stands out like the guy who was too cool for a costume!)
- Tour de Fat seeks to leave as small an environmental imprint as possible and composts and recycles waste. The waste diversion rate for 2010 was 91 percent.
- Tour de Fat is free to attend, but beer and merchandise proceeds go to local cycling non-profits. During its lifespan, Tour de Fat events have raised more than $1.75 million for philanthropy. Last year Tour de Fat raised $331,428.
- All musical acts perform on a solar-powered stage decorated with recycled materials; trucks and transport use biofuel sourced from recycled waste oils; and all vendors operate off the grid.
- This is a pro-bike celebration, not an anti-car rally…non-cyclists are more than welcome to join the festivities.
See http://www.facebook.com/TourDeFat for the Tour de Fat credo, schedules, videos and to submit your entry to swap your gas guzzler for a shiny new bicycle.
Tour de Fat 2011 will cycle through each of the following cities:
June 25 – Durham, NC, Diamond View Park at the American Tobacco Campus
July 9 – Nashville, TN, Centennial Park
July 16 – Chicago, IL, Palmer Square
July 23 – Minneapolis, MN, Loring Park
July 30 – Milwaukee, WI, Humboldt Park
August 20 – Boise, ID, Ann Morrison Park
September 3 – Ft. Collins, CO, Civic Center Park
September 10 – Denver, CO, City Park
September 24 – San Francisco, CA, Golden Gate Park
October 1 – San Diego, CA, Balboa Park
October 8 – Los Angeles, CA, L.A. Historic Park
October 15 – Tempe, AZ, Tempe Town Lake
October 22 – Austin, TX, Fiesta Garden
About New Belgium Brewing Company
New Belgium Brewing Company, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, began operations in a tiny Fort Collins basement in 1991. Today, the third largest craft brewer in the U.S., New Belgium produces eight year-round beers; Fat Tire Amber Ale, Ranger IPA, Sunshine Wheat, Blue Paddle Pilsner, 1554 Black Ale, Abbey, Mothership Wit and Trippel, as well as a host of seasonal releases. In addition to producing world-class beers, New Belgium takes pride in being a responsible corporate role model with progressive programs such as employee ownership, open book management and a commitment to environmental stewardship. For more information, visit www.newbelgium.com.